Technological transformations and their role in reshaping digital innovation models in modern work environments

Abstract

The contemporary world is witnessing rapid technological transformations that have contributed to fundamental changes in various aspects of life, particularly in modern work environments, which are increasingly reliant on advanced digital technologies. This reality has led to a growing trend towards adopting innovative models in organizational work, based on leveraging technology as an effective tool to enhance efficiency, improve performance, and achieve organizational sustainability. In this context, digital innovation has emerged as one of the most important pillars adopted by organizations to keep pace with technological transformations. Innovation is no longer limited to developing products or services, but has extended to include business models, management methods, and ways of delivering value. Modern technologies, such as artificial intelligence, big data analytics, and automation, have contributed to reshaping these models to align with the requirements of modern work environments, which are characterized by flexibility and dynamism. Therefore, studying the role of technological transformations in reshaping digital innovation models in modern work environments is crucial, given its direct impact on supporting the competitiveness of organizations and enhancing their readiness to face future challenges. This research aims to highlight the most prominent contemporary technological transformations and analyze their impact on digital innovation models by examining theoretical dimensions and analyzing relevant scientific literature.